Baltimore Accident Law Launch Campaign
Scope: Awareness Campaign | AI-Driven Ads | Social Media + Paid Media
After the success of our initial awareness campaign, we expanded the creative direction into a short-form ad series fully produced using AI tools.
The Insight
The series centered on one powerful insight: life may move forward after an accident, but victims often remain trapped in invisible struggles, whether emotional trauma or financial strain.
Through precise, concise copywriting and AI-generated visuals, each ad captured raw, relatable moments:
A birthday celebration overshadowed by lingering PTSD.
A quiet home office, where financial anxiety looms larger than recovery.
The result was a cost-effective yet high-impact campaign that:
Delivered cinematic storytelling without traditional production costs.
Showcased the potential of AI in creative execution.
Amplified Baltimore Accident Law’s positioning as both empathetic and solution-driven.